Nespresso has proudly announced its official partnership with the El Gouna Film Festival (GFF) 2025, furthering its global commitment to creativity, culture, and sustainability, Building on its rich heritage as a long-standing partner of the Cannes Film Festival, Nespresso brings its passion for cinematic storytelling and exceptional coffee experiences to the shores of Egypt’s Red Sea, where El Gouna stands as a beacon of cinematic excellence and cultural exchange—values that align perfectly with the Nespresso brand
“At Nespresso, we believe that great storytelling, whether through film or coffee, has the power to connect people and inspire meaningful conversations. Our partnership with the El Gouna Film Festival reflects our ongoing commitment to celebrating creativity, culture, and sustainability. We’re proud to support a platform that showcases emerging voices and cinematic excellence in the region, while offering festival guests a moment of indulgence with every cup,” said Julien Mario, Business Executive Officer, Nespresso Middle East & Africa
Echoing this sentiment, Amr Mansi, Executive Director and Co-founder of the El Gouna Film Festival, expressed his enthusiasm for the collaboration: “We are delighted to welcome Nespresso as an official partner this year. Their commitment to excellence, creativity, and sustainable practices aligns perfectly with the spirit of our festival, and we look forward to sharing this collaboration with our audiences. Based on their remarkable experience with international festivals like the Cannes International Film Festival, I am confident they will bring exceptional creativity and activation to GFF.”
At the El Gouna Film Festival 2025, Nespresso invites attendees to indulge in a multisensory coffee experience that complements the magic of cinema. At the heart of this activation is the Nespresso Lounge—a stylish and welcoming space where guests can relax, recharge, and savour exceptional coffee moments. In addition to its signature coffee recipes, Nespresso will offer three exclusive iced coffee creations crafted to refresh and delight festivalgoers under the Egyptian sun. These creative blends combine bold flavours with cooling sensations, creating the perfect treat during the festival’s vibrant schedule
Visitors will be able to enjoy a curated menu of coffee experiences, unwind in a beautifully designed lounge that fosters creativity and conversation, and capture memorable moments with photo opportunities throughout their visit. The activation has been designed to deliver an unforgettable coffee experience where flavour, ambiance, and inspiration meet in perfect harmony.
Sustainability will also take centre stage as Nespresso participates in the GFF Sustainability Panel, highlighting its leadership in responsible coffee sourcing and its ongoing efforts toward circularity through the brand’s capsule recycling program
From a morning espresso before a screening to a celebratory cup after a red-carpet premiere, Nespresso ensures that every moment at the El Gouna Film Festival 2025 is filled with taste, creativity, and inspiration
Visitors are invited to discover the world of Nespresso at the brand’s dedicated lounge throughout the festival. For more information on Nespresso’s products, please visit www.nespresso.com
Omarmahdy
salam mahmoud
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